A guide to help you prepare artwork, placements and dimensions for merch productions.

Placement changes the design

A design doesn’t just need to look good on screen. It needs to work at the right scale, in the right position, on the actual product.

The same artwork may need different versions depending on whether it appears on a chest, sleeve, back, cap, tote or another surface.

Common placements

Depending on the product, you may see placements such as:

Artwork size matters

A logo that works at 25 cm wide may not work at 5 cm wide.